Current Capabilities
Lookalike Model & Similarity Scores
Uses AI-powered vector analysis to find accounts with business models similar to your best-fit customers.
Scores accounts based on similarity to help you prioritize and build targeted plays around your ICP.
Industry Categories
AI-driven industry categorization provides more nuanced and reliable classifications than traditional frameworks like NAICS or self-reported data.
Supports primary and secondary categories for precise filtering and segmentation. For example, AI is a sub-category under SaaS & Cloud.
Custom Account Signals
Combines Keyplay’s crawled data with AI prompts to generate both qualitative and quantitative signals.
These tailored signals refine your ICP model by capturing nuanced traits of your best-fit accounts.
Account Research
AI analyzes large amounts of public data to produce detailed company descriptions, including:
Business model and operating activities
Market positioning
History and current status
Personality and culture
Data Quality
Uses AI to clean, validate, and enrich data for accuracy and consistency.
Future Capabilities
AI Agent for Account Research & ICP Models (in Early Access)
AI agent that answers questions about accounts and provides structured outputs that can be used in ICP models, segmentation, and account enrichment.
Lead Qualification AI Agent
Automate lead qualification and scoring, reducing manual effort and enabling faster prioritization of high-fit accounts.
Expanded AI Signal Capabilities
Extends the variety and depth of AI-driven signals to enhance fit modeling and account prioritization.