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Keyplay Field Definitions
Keyplay Field Definitions
Lauren Hayes avatar
Written by Lauren Hayes
Updated over 9 months ago

The Keyplay CRM integration supports mapping from Keyplay fields to your CRM fields. Below is a description of the various fields that are available.

Standard Enrichment Fields

These fields are automatically created and updated by Keyplay.

Field Name

Type

Description

Example

CRM Field Name

Final Domain

text

The validated account domain.

intercom.com

HubSpot: keyplay_final_domain
Salesforce: KeyplayFinalDomain__c

Tier

list

The Keyplay tier (A, B, C, D). This is based on the overall fit score.

A

HubSpot: keyplay_tier
Salesforce: KeyplayTier__c

Overall Fit

number

The score (0-100) based on the scoring model.

100

HubSpot: keyplay_fit
Salesforce: KeyplayFit__c

Signals Matched

list

All matched signals.

Free Plan, B2B Software, Hiring, HubSpot

HubSpot: keyplay_signals
Salesforce: KeyplaySignals__c

Primary Categories

list

The primary categories the account belongs to.

SaaS & Cloud

HubSpot: keyplay_primary_categories
Salesforce: KeyplayPrimaryCategories__c

Secondary Categories

list

The secondary / sub categories the account belongs to.

Customer Support

HubSpot: keyplay_secondary_categories
Salesforce: KeyplaySecondaryCategories__c

Audience

list

The target audience the account sells to (B2B, B2C).

B2B

HubSpot: keyplay_audience
Salesforce: KeyplayAudience__c

Tags

list

Freeform tags that have been applied to the account.

2024Q1Planning

HubSpot: keyplay_tags
Salesforce: KeyplayTags__c

Profile Signals

list

Matched signals in the profile category.

B2B Software

HubSpot: keyplay_profile_signals
Salesforce: KeyplayProfileSignals__c

Org Signals

list

Matched signals in the org category.

Hiring

HubSpot: keyplay_org_signals
Salesforce: KeyplayOrgSignals__c

Relevance Signals

list

Matched signals in the relevance category.

Free Plan

HubSpot: keyplay_relevance_signals
Salesforce: KeyplayRelevanceSignals__c

Stack Signals

list

Matched signals in the stack category.

HubSpot

HubSpot: keyplay_stack_signals
Salesforce: KeyplayStackSignals__c

Source

list

How the account was added (saved, crm, imported).

CRM

HubSpot: keyplay_source
Salesforce: KeyplaySource__c

Similarity Score

number

A score representing how similar the account is to the most similar lookalike account.

90

HubSpot: keyplay_similarity_score
Salesforce: KeyplaySimilarityScore__c

Most Similar To

list

The domain of the most similar lookalike account.

iterable.com

HubSpot: keyplay_similar_accounts
Salesforce: KeyplaySimilarAccounts__c

HQ Country

list

The country where the account’s headquarters is located.

US

HubSpot: keyplay_hq_country
Salesforce: KeyplayHqCountry__c

Additional Fields

These fields can be mapped to any field in your CRM as long as the field type matches.

Percentage fields are represented as numbers in HubSpot (e.g. 0.01 is 1%) while in Salesforce they are represented as percentages (e.g. 1%).

Field Name

Type

Description

Example

Employees

number

Number of employees.

100

Final LinkedIn

text

LinkedIn URL.

Hiring

number

Total number of open roles.

10

Hiring Eng

number

Total number of open engineering roles.

5

Hiring Sales

number

Total number of open sales roles

3

Headcount Growth (1 mo)

number (percentage)

Percentage change in headcount growth over 1 month.

HubSpot: 0.25
Salesforce: 25%

HQ Country

text

The country where the account’s headquarters is located.

US

HQ State

text

The state or region where the account’s headquarters is located.

California

HQ City

text

The country where the account’s headquarters is located.

San Francisco

Job URL

text

The root URL of the account’s job board.

The country where the account’s headquarters is located.

Last Funding Date

text

Date of last funding.

Jan 1, 2023

M/M Open Roles Change

number (percentage)

Month over month percentage change in all open roles.

0.01

M/M Hiring HR Change

number (percentage)

Month over month percentage change in open HR roles.

0.005

M/M Total Funding Change

number (percentage)

Month over month percentage change in total funding.

0

Open Roles / Total Headcount

number (percentage)

Ratio of open roles to total number of employees.

0.001

M/M Hiring Engineering Change

number (percentage)

Month over month percentage change in open engineering roles

0.005

M/M Hiring Product Change

number (percentage)

Month over month percentage change in open product roles

0.005

M/M Recruiting Velocity Change

number (percentage)

Month over month percentage change in recruiting velocity

0.003

Recruiting Velocity Score

number

The score assigned to an account based on it's recruiting velocity

82

Total Funding

number

The amount of funding an account has received

20,000,000

Year Founded

number

The year an account was founded

1975

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