
Define your ICP & Intent Models
Understand Keyplay's scoring and how to customize your inputs for your ICP
By Adam and 1 other2 authors6 articles
- Set your Serviceable Addressable Market (SAM)
- Build your ICP Scoring Model
- Keyplay Lookalikes and Similarity Scores
- How to Test Your ICP Model
- Managing Multiple Markets & ICPs
- Intent Scoring & SignalsIntent Scoring brings a second dimension to your account selection. While Keyplay has always provided rich ICP fit data, Intent Scoring & Signals add the timing and engagement dimension to…